AI Insights · Timothy · September 2023
Top 5 Food and Diet Tracking Apps in the UK for Q3 2023
Explore the performance of the top 5 food and diet tracking apps in the UK for Q3 2023, including downloads, revenue, and active user trends.
In the third quarter of 2023, the top 5 food and diet tracking applications in the United Kingdom showcased varying performance trends in terms of downloads, revenue, and active users. Below, we delve into the specifics for each app, highlighting key statistics and trends.
MyFitnessPal: Calorie Counter saw a steady weekly revenue, peaking at around $246K in early July. Weekly downloads fluctuated, reaching a high of approximately 28K in mid-August, and then gradually declining to around 19K by the end of September. Active users showed a slight decline from 963K at the start of the quarter to about 844K by the end.
Calorie Counter + experienced a peak in weekly revenue of nearly $232K in early September, though the number trended downwards towards the end of the quarter, settling at around $189K. Downloads saw a decline from around 22K at the start of the quarter to approximately 15K by the end. Active user numbers also showed a downward trend, decreasing from 130K in late June to around 113K by late September.
Yuka - Food & Cosmetic Scanner had a consistent weekly revenue, peaking at approximately $4K in late August. Weekly downloads saw a peak of nearly 19K in late July but declined to about 10K by the end of September. The app's active users grew from 50K at the beginning of the quarter to a peak of around 67K in early August, before settling at around 61K by the end of the quarter.
NHS Weight Loss Plan did not generate any revenue during the quarter. The app's weekly downloads started at around 12K in late June, peaking at nearly 13K in mid-August, and then dropped to about 8K by the end of September. Active users fluctuated slightly, from about 39K at the start of the quarter to around 31K by the end.
BodyFast: Intermittent Fasting saw its weekly revenue peak at around $20K in mid-July before declining to approximately $12K by the end of September. Downloads also dropped significantly, from around 8K at the start of the quarter to about 3K by the end. Active users followed a similar trend, decreasing from around 30K in late June to about 21K by late September.
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